• April 24, 2019
    Do online reviews affect SEO?

    SEO or search engine optimization is an integral part of the online success of any business. SEO is the implementation of keywords into a website as to increase the number of times it is found on a search engine. SEO can either be paid or organic. The development of a strong web presence can help […]

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  • July 12, 2018
    Four Common SEO Mistakes

    Keywords. Algorithms. Demographics. These often confusing and sometimes contradictory elements can make even the most proficient marketers wary and weary. For this reason, Search Engine Optimization (SEO) owns the distinct title of being the ‘most misunderstood marketing methodology’ in the chess game that is today’s business platform. Knowing the pitfalls of the most common misconceptions […]

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  • May 09, 2018
    How Focusing on SEO Helps Your Business

    The customer journey typically begins with a web search, and if you’re not ranking high in the results, you’re going to be overlooked by potential clients and partners. Here’s how and why you should focus on boosting your search engine optimization efforts. 1. Your keyword strategy should accommodate prospects at all stages of the buyer’s journey. […]

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