• February 21, 2018
    4 Tips to Encourage More Referrals

    Referrals are some of the best leads you can get. Why? Because the prospects arrive with a genuine need for your products and services — and they’re coming to you with a ringing endorsement from someone they know and trust. At first, asking for referrals can be awkward, but getting into a referral-generating routine is […]

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  • February 07, 2018
    4 Content Strategy Trends to Guide 2018

    Content marketing is evolving. If you’re not prepared to adjust your strategy accordingly, you could lose your competitive advantage. With that in mind, here are four content marketing trends you’ll want to embrace in 2018: 1. Content will inform every stage of the buyer’s journey. When done right, a comprehensive content strategy not only helps draw clients […]

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  • January 17, 2018
    5 Ways to Master Video Marketing

    Video marketing may seem intimidating to the uninitiated, but it’s easier than you might think. In fact, 87 percent of online marketers use video content as part of their digital marketing strategies. Why has video become so popular? Seventy-six percent of consumers will share a branded video if they find it entertaining. Sixty-five percent of business decision-makers visit a […]

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